JetBlue: Pilot unionisation is a threat to busniness model

JetBlue CEO Dave Barger has stated the efforts by the Air Lines Pilots’ Association union to unionise its pilots could challenge the carrier's business model, because of the knock-on effects on its corporate culture. JetBlue is non-unionised and its pilots voted against unionising in 2009, but the ALPA has been pushing for representation at the carrier.